In a deal worth $4 Billion, thousands of Marvel superheros, sidekicks and villains are being blended into the Disney family. THR has details:
Disney acquires ownership of 5,000 Marvel characters to be overseen by Marvel CEO Ike Perlmutter, who is charged with cherry-picking when and where they’ll show up within Disney’s vast empire, including online and in video games.
What does this mean for Iron Man, Thor, X-Men, and Spidey?
“We’ll take a look and see, but the bottom line is we like what they’ve been doing so far,” Disney studio head Richard Cook told The Hollywood Reporter.
Translation: the bottom line is the bottom line.
“We believe that adding Marvel to Disney’s unique portfolio of brands provides significant opportunities for long-term growth and value creation,” said Robert Iger, president and CEO of Disney.
Enchanting! Well then, when you put it in those terms, it makes my soul want to be devoured!